It’s ok, most business owners who aren’t natural marketers do. But marketing isn’t as complicated as you think. Our event will take you through a road-tested step-by-step process to build your 12-week marketing plan that will become the bedrock of your promotional marketing. Learn how to
- get the right people (your target market) to visit your site
- encourage visits to a specific page promoting your latest course or new service
- gather contact information from your target audience (lead generation) to reach out to your potential clients
We’ll provide you with clear actions to build a results-focused marketing campaign to get your business noticed and attract more clients. We’ll help you, niche your market, identify and understand your target customers, audit what marketing assets you already have, and be seen as ‘expert’ in your field.
We’ll cover all the essentials including content marketing, blogging, lead generation, landing pages, e-mail marketing, social media, paid advertising, and that all-important follow up!
We’re delighted to welcome Rene Power to talk about “The Incredible 12-Week Marketing Plan” for HR professionals. Rene is a CIM Chartered Marketer and provides marketing counsel to PLCs, councils and SMEs around the UK. He’s a highly regarded international marketer, trainer and speaker.
Join us from 18:00 on Tuesday 13 November at Ziferblat in Manchester to get your HR consulting business on the map and reaching new potential clients.
This event is brought to you by Liz Needham, CIPD Manchester Branch, Business HR Group Lead. For more information on our branch visit our webpage, follow us on Twitter, join our LinkedIn group. Browse our digital Programme of Events 2018-2019
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